Long before Covid-19 was upon us, most people and most businesses have resisted change. But Carla Wood has always been among the bizarre minority who lean in when change comes about. Her default response to colleagues who have lost their job or been packaged out: "How exciting that you now get to reimagine what comes next!", and her well known quote of comfort as a business owner is "The worst that can happen is complete and total failure." Carla sees change as opportunity. And studies have shown that those who can shift their negative biases toward change develop resilience as individuals and in their businesses. Resilience is the key to thriving when industries shift, economies adjust, teams re-align, and even when global pandemics strike.

Join Carla as she shares insights, strategies and practical advice on how to successfully pivot as a leader in the midst of change. The most compelling aspect of this session will be exploring how the leadership pivot is primarily about strategic simplification.

Carla Wood

Carla Wood is Founder and Senior Strategist of ALL Strategy and a recognized voice in business strategy and relational leadership. As a professional speaker and facilitator she is fast paced and high energy with a reputation for delivering high value in every session. Carla has an approachable style that establishes high trust and creates a great environment for learning and developing.

Within her role at ALL Strategy, Carla supports small and mid-size service-based businesses across North America by integrating strategic operations, relational leadership and profitability. In that pursuit, Carla has improved systems, efficiencies & profit in over $80 million worth of small business revenue and over $3 billion in Senior Executive revenue responsibilities. She has also influenced well over 10,000 business professionals through workshops and keynotes on core business and leadership fundamentals. With an degree in Psychology, as well as MBA and a Masters of Science Degree, Carla thinks in spreadsheets, but communicates outcomes in plain spoken english. She becomes a bridge between the qualitative and quantitative priorities of the businesse of clients and audiences alike, which opens up opportunities for growth and change in any market.

With a philosophy of giving at the core of Carla’s leadership approach, she also invests heavily in her local and global community. She has served as Chair on the Board of Dress for Success Vancouver, Secretary on the Board of Tearfund Canada, and mentored dozens of remarkable female entrepreneurs through Women's Enterprise Centre and Forum for Women Entrepreneurs. In 2017, Carla was recognized as one of BC's 29 trailblazers and most influential women, and has been nominated for a RBC Canadian Women Entrepreneur Award each of the past 4 years.